We, TATONKA GmbH (as operator of the website) take the protection of your personal data and your privacy very seriously. In general you can use our website without leaving any personal data. However, to the extent that such data is collected, saved or used, this happens in accordance with the EU Data Protection Basic Regulation (EU-DSGVO), Federal Data Protection Act (BDSG), Telemedia Act (TMG) and other legal provisions. The following privacy statement describes the collection, storage and use of your personal data in connection with the use of the websites www.tatonka.com (
with https://blog.tatonka.com, https://the-trekkin-crew-stories.tatonka.com, https://openfactory.tatonka.com, http://alldaytough.tatonka.com, https://adventskalender.tatonka.com and https://fotowettbewerb.tatonka.com) as well as measures for the protection of this data.
We reserve the right to adapt the content of this data protection declaration from time to time in order to ensure protection in the future, particularly in line with new legal requirements or technical developments. It is therefore recommended that you read our information and notes on data processing at regular intervals. Should you have any questions in connection with the collection, storage or use of personal data, please feel free to contact our Data Protection Officer at any time. The contact details for our data protection officer can be found below.
Acquisition of general information
When you access our website, information of a general nature is automatically collected. This information (server log files) includes, for example, the type of web browser, the operating system used, the domain name of your internet service provider and similar. This is exclusively information that does not allow any conclusions about your person. This information is technically necessary in order to correctly deliver the contents of websites requested by you and is mandatory when using the Internet. Anonymous information of this kind is statistically evaluated by us in order to optimize our Internet presence and the technology behind it.
To protect the security of your data during transmission, we use state-of-the-art encryption methods (e.g. SSL) via HTTPS.
When you register to receive our newsletter, the data you provide will be used exclusively for this purpose. Subscribers can also be informed by e-mail about circumstances relevant to the service or registration (for example, changes to the newsletter offer or technical conditions).
For an effective registration we need a valid e-mail address. In order to verify that a registration is actually made by the owner of an e-mail address, we use the “double-opt-in” procedure. For this purpose, we log the ordering of the newsletter, the sending of a confirmation e-mail and the receipt of the answer requested hereby. The indication of your first name is voluntary and will be requested for us in order to address you personally in the newsletter. Further data is not collected. The data will be used exclusively for sending the newsletter.
For the dispatch we use the software of CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede. CleverReach is a service with which the newsletter dispatch can be organized and analyzed. The data you enter to subscribe to the newsletter (e.g. email address) is stored on the CleverReach servers in Germany and Ireland.
Our newsletters sent with CleverReach allow us to analyze the behavior of the newsletter recipients. Among other things, we can analyze how many recipients opened the newsletter message and how often which link in the newsletter was clicked on. With the help of the so-called conversion tracking, it can also be analyzed whether a predefined action (e.g. click on one of our products with forwarding on our website) has taken place after clicking on the link in the newsletter. For further information on data analysis by CleverReach, please visit: https://www.cleverreach.com/en/features/reporting-tracking/.
The data processing is based on your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke this consent at any time by unsubscribing from the newsletter. The legality of the data processing operations already carried out remains unaffected by the revocation.
If you do not want CleverReach to analyze your data, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter. You can also unsubscribe from our newsletter by sending us an email message.
The data you provide us with for the purpose of subscribing to our newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted from our servers as well as from the servers of CleverReach after the newsletter has been cancelled. Data stored by us for other purposes (e.g. email addresses for your customer account in our online shop) remain unaffected.
Conclusion of a contract on order data processing
We have concluded a contract with CleverReach for commissioned data processing and fully implement the strict requirements of the German data protection authorities when using CleverReach.
You can revoke your consent to the storage of your personal data and its use for newsletter dispatch at any time. You will find a corresponding link in every newsletter. You can also inform us of your wish at any time by e-mail.
If you contact us by e-mail or contact form, the information you provide will be stored for the purpose of processing your request and for possible follow-up questions.
When ordering our catalogue, personal data (first and last name, address and email address) are collected and stored. In addition, at the time of ordering, the IP address including the time of order is collected. The collection and use of this data serves exclusively for the processing of the catalogue order. The cancellation of the catalogue is possible at any time by sending an e-mail to email@example.com
On some of our websites we offer you the possibility to leave comments on the individual contributions. The IP address of the author/addressee will be saved. This storage is for our security in case the author’s comment encroaches on the rights of third parties and/or illegal content is posted. Thus, there is a legitimate interest on our part in the stored data of the author, especially since we may be prosecuted for such legal violations. The data will not be passed on to third parties. A comparison of the data collected in this way with data that may have been collected by other components of our site is also not carried out.
If you take part in one of our competitions, we will use your details (e.g. name, e-mail address) to carry out the competition, in particular for information purposes and, if applicable, to send you a prize.
The legal basis for the processing is your consent given when you participate in the competition (Art. 6 (1) lit. a DSGVO). Your data will be deleted when the respective competition has ended and the prizes have been distributed. Your data will only be used for other purposes, e.g. advertising, if you have given your explicit consent. Your data will only be passed on to third parties if a partner company is involved in the competition and needs your data e.g. for sending the prize. If a partner company is involved in the competition, we will clearly point this out in the conditions of participation in the competition.
Deletion or blocking of data
We adhere to the principles of data avoidance and data economy. We therefore only store your personal data for as long as is necessary to achieve the purposes stated here or as required by the various storage periods provided for by law. After the respective purpose has ceased to exist or these periods have expired, the corresponding data will be routinely blocked or deleted in accordance with the statutory provisions.
This privacy statement is only valid for our website and its subpages. Our website also contains links to other hosts, which are not covered by this privacy statement (e.g. Twitter). If you leave our website by clicking on a link, it is recommended that you carefully read the privacy statement of every website, which collects personal data.
Use of Matomo (formerly Piwik)
Use of script libraries (Google Webfonts)
In order to display our content correctly and graphically appealing across browsers, we use script libraries and font libraries such as Google Web Fonts (https://www.google.com/webfonts/) on this website. Google Web Fonts are transferred to your browser’s cache to avoid multiple downloads. If your browser does not support Google Web Fonts or prevents access, content will be displayed in a default font.
Calling up script libraries or font libraries automatically triggers a connection to the library operator. It is theoretically possible – although it is currently unclear whether and for what purposes – that operators of such libraries collect data.
Use of Google Maps
This website uses Google Maps API to visually display geographic information. When using Google Maps, Google also collects, processes and uses data on the use of the map functions by visitors. You can find more detailed information about data processing by Google in the Google data protection information. There you can also change your personal data protection settings in the data protection centre.
You can find detailed instructions on how to manage your own data in connection with Google products here.
Embedded YouTube videos
On some of our websites we embed YouTube videos. The operator of the corresponding plugins is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. When you visit a page with the YouTube plugin, a connection is established to Youtube servers. This tells Youtube which pages you are visiting. If you are logged in to your YouTube account, Youtube can assign your surfing behavior to you personally. You can prevent this by logging out of your Youtube account first.
Use of Google+ recommendation components
We use the “+1” button of the provider Google+ of the company Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter “Google”, on our site.
Each time you visit our website that has such a “+1” component, this component causes the browser you are using to download a corresponding representation of the component from Google. This process informs Google about which specific page of our website is currently being visited.
According to the information provided by Google, a further analysis of your visit will not be carried out if you are not logged in to your Google account.
If you visit our site and are logged in to Google while you are there, Google may collect information about your Google account, the website you are referring to, your IP address and other browser-related information when you click the “+1” button.
This allows your “+1” recommendation to be saved and made publicly available. Your Google “+1” recommendation can then be displayed as a hint in Google services, such as search results or your Google Account, or in other places such as web pages and ads on the Internet, along with your account name and, if applicable, your Google photo. Google may also link your visit to our site to the information we hold about you. Google also records this information to help us improve Google services.
If you wish to prevent Google from collecting the above-mentioned data in the best possible way, you must log out of your Google Account before visiting our website.
Google’s “+1” button privacy notice, which provides further information about Google’s collection, sharing, and use of information, your rights, and your profile options, is available here: https://developers.google.com/+/web/buttons-policy
Use of Facebook components
We use components of the provider facebook.com on our site. Facebook is a service of facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA.
Each time you visit our website that is equipped with such a component, this component causes the browser you are using to download a corresponding representation of the component from facebook. This process informs facebook which specific page of our website you are currently visiting.
If you call up our page and are logged in to facebook during this time, facebook recognizes which specific page you are visiting through the information collected by the component and assigns this information to your personal account on facebook. For example, if you click on the “Like” button or post comments, this information is transmitted to your personal user account on facebook and stored there. In addition, the information that you have visited our site is passed on to facebook. This happens regardless of whether you click on the component or not.
Use of the Twitter recommendation components
We use components of the provider Twitter on our site. Twitter is a service of Twitter Inc, 795 Folsom St., Suite 600, San Francisco, CA 94107, USA.
Each time you visit our website that is equipped with such a component, this component causes the browser you are using to download a corresponding display of the component from Twitter. This process informs Twitter which specific page of our website is currently being visited.
You can change your privacy settings in the account settings at http://twitter.com/account/settings.
Use of Pinterest
To prevent Pinterest from associating your visit to our site with your Pinterest account, you must log out of your Pinterest account before visiting our site.
Your rights to information, correction, blocking, deletion and objection
You have the right to receive information about your personal data stored with us at any time. You also have the right to correct, block or, apart from the prescribed data storage for business transactions, to delete your personal data. Please contact our data protection officer. You will find the contact details at the bottom of this page.
In order that a block of data can be considered at any time, this data must be kept in a block file for control purposes. You can also request the deletion of the data, as long as there is no legal archiving obligation. If such an obligation exists, we will block your data upon request.
You can make changes or withdraw your consent by notifying us accordingly with effect for the future.
Questions to the Data Protection Officer
If you have any questions in connection with the collection, storage or use of personal data, our data protection officer will be happy to assist you at any time.
MB Konzept GmbH
Phone: +49 (0) 24 01 / 3 99 21 81